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Successful Self-Publishing
November 8-12 , 2007
Andrew Hudson
© Andrew Hudson
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Imagine your own photographs in a glorious, large-format coffee-table book. Your artistry would be preserved for years to come and be enjoyed by family, friends, clients, and — perhaps more importantly — paying customers. Self-publishing is an excellent way to promote your work, make a name for yourself, and earn money from your photography.
In this course you will learn everything about how to create, print and sell your own book. Topics include: choosing a subject and format; making a shoot list; photographing for publication; photo composition for layout; shooting for variety; the fundamentals of page layout; writing for photography; using page layout programs; telling a story with your book design; finding a printer; financing, inventory, distribution and marketing; the law for photographers and publishers; and how to sell books, stock photos and excerpts.
By the end of this course, you will be ready to make your own coffee-table book.
Biography
Andrew Hudson won the Grand Prize in the National Self-Published Book Awards (1999). He has published 14 color photography books, including ten of his own work and three with National Geographic photographer Bob Krist. Andrew does everything himself, including the photography, writing, layout, financing, and arranging printing and distribution. All of his books are nationally distributed and still in print, including one that is in its eighth printing. He has written for Shutterbug's Outdoor and Nature Photography magazine and operates the popular Web site "PhotoSecrets" — How to take and sell travel photos.
In 1996 — following a round-the-world trip, and an amateur photography award in National Geographic Traveler magazine — Andrew quit his engineering job to pursue photography and publishing. His first project — PhotoSecrets San Francisco — won the national Benjamin Franklin Award for Best First Book. Other Benjamin Franklin awards followed, including Best Coffee-Table/Gift Book, Best Publisher's Website, Best Photography Book (finalist) and Best Travel Guide (finalist). His latest book — A Photo Tour of Las Vegas — is currently a finalist in the photography category for the Book of the Year Award.
Andrew's Web site is www.photosecrets.com
Tuition $1,100
(includes $100 Model/Equipment/Location Fee)
Approximately 15 students.
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